![]() ![]() Benefitting from smaller operations, carriers like Air Tahiti Nui, Fiji Airways, Oman Air and Gulf Air can be more competitive and nimbler. While most of the major airlines have held over customer’s existing tier levels, it’s going to be a lot harder for passengers to maintain them, and with dwindling business travel those tiers will be harder to keep in reach for many.Ĭombining this with haemorrhaged route networks, higher airfares and less frequent schedules, airlines are going to potentially lose passengers through simple ‘brand loyalty attrition’, meaning smaller boutique carriers could swoop up these less loyal passengers. The last 12 months has also pressed the big reset button on the landscape of passenger’s loyalty. There is already a rush to bring back full dining onboard with Turkish Airlines being the latest to celebrate a ‘return to normal’, shedding the questionable cardboard meal box offering that airlines quickly adopted in 2020. If we are honest with ourselves, it’s the notion of full-service catering or reopened lounges that will bring our excitement back, enticing us out of the caves we’ve been hiding in for what seems a decade. Products like this are additional visible manifestations of an airline’s ‘Duty of Care’ by offering a personal barrier, above and beyond the existing HEPA filtration that aircraft offer.īut with the fade away of these hygiene messages, how will airlines stand out and continue to drive passenger volumes upward? Simply put, brand image and passenger experience will be real motivators of consumer loyalty. ![]() Meanwhile, airborne contamination – while still negligible – is still of greater risk, so airlines could end up adopting the likes of TEAGUE’s Airshield product. Science has proven the chance of catching COVID-19 through surface touch is infinitesimal, meaning this ‘hygiene theatre’ will quickly erode. Ironically, surface contamination has recently been all but ruled out by the CDC. Today’s passengers have been assaulted by marketing imagery of planes being scrubbed within an inch of their life, crew in body suits and dangly robotic trolleys marching their way through cabins with UVC cleansing – but visually, all of these efforts are psychologically temporary. I will post some more mixing and mashing fashions once I get the other fairies images together.We’ve been drowning in a sea of short-term hygiene messages across the last year as airlines have rapidly ‘masked up’ in order to win over what little passenger volume there has been. Sassafras' nick name of Sassy fits her personality and her fashion sense. Sassafras Cedargarden (Sassy for short) ~ Garden Talent Rainbow in her name, rainbow in her fashion! She loved the peafowl top, but thought the all purple was to fly for as well. She couldn't decide which "heart" top to wear. ![]() She loved the firey look of the first and the more classic look of the second. ![]() Turnip Sunshine (Turn-up Sunshine) ~ Light Talent There are a few of them who couldn't decide on just ONE outfit, and others that once the outfit was on, there was NO way I was going to be able to get them to change out of it. So, here are the 6 fairies who didn't get to fly into the hollow much. Well my fairy friends, I finally got some of my fairies images sorted so that you could see the combinations they came up with using their newly acquired queen's boutique gowns. ![]()
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